MELT Probiotic organic buttery spread is a favorite at MomsMeet sampling events across the country
BOISE, ID, August 30, 2017 /24-7PressRelease/ — MELT Probiotic organic buttery spread, the latest innovative variety in North America’s first line of healthy butter improvements made with virgin coconut oil, recently confirmed what was already suspected, Moms love MELT Probiotic. During recent sampling events, 96 percent of the 8,100 MomsMeet members who participated rated MELT Probiotic organic buttery spread as excellent (67%) or good (29%). Nearly all moms agreed that they liked MELT’s unique attributes: made from the Perfect Blend of healthy oils with no trans-fats; its creamy taste, with a hint of coconut flavor; made by a Brand I Can Trust; and that each variety is certified organic and non-GMO; and is high in Omega 3’s.
MomsMeet is network of moms groups across the country led by the national green parenting magazine Kiwi. The MomsMeet norms represent hundreds of sampling events across multiple product categories. Moms tried MELT and rated it versus other butter alternatives. Nearly all moms said they will definitely (52%) or probably (40%) buy MELT Probiotic. This is on par with the dairy alternative norms for food products sampled over time. Moms who shared their comments confirmed that MELT Probiotic meets their needs for a vegan butter: “I love the fact that it contain probiotics, which is healthier and [more] innovative than other brands (actually it is the major reason that I would continue purchasing this product).”
Moms were especially pleased by MELT’s great taste and creaminess: “We love the Melt taste! And the probiotic works! There is no funny taste or after taste; it taste better than some regular salted butters! We will definitely use this more!” said one mom. “Probiotic MELT is just some good stuff! Totally creamy and easy to spread,” said another. Moms reported their kids liked it too: “The moms and kids could not get enough of this spread. This spread was absolutely delicious and I don’t think any of the moms will ever buy regular butter again. It is amazing!”
“The study confirms our anecdotal evidence that MELT Probiotic is a truly innovative variety in the MELT spreads line that is filling a void in the marketplace and exceeding the expectations of moms everywhere,” explained MELT CEO Meg Carlson. “What’s even more telling is that 95 percent of moms said that they will recommend MELT to their friends. This is a huge compliment to us.”
MELT is the first line of buttery spreads in North America to secure Non-GMO Project Verification for all varieties in its product line. The line is also Certified USDA Organic, Kosher Pareve, Halal, while also trans-fat free, gluten free, dairy free, nut free, and soy free. Only MELT sources organic Virgin Coconut Oil that is certified Fair for Life Fair Trade and organic Palm Fruit Oil that is both Rainforest Alliance and Fair Trade USA Certified.
MELT Probiotic Buttery Spread is available in 10-ounce square packages. Two servings deliver 1 billion CFU’s of probiotic GanedenBC30 and support a healthy digestive system and a healthy immune system. Probiotic MELT is available in stores across the US with a MSRP of $4.99. Each variety in the original MELT organic spreads line is available in 13-ounce square packages. All MELT spreads have 80 calories and 9g of fat per one tablespoon serving. Each serving is a rich source of the ‘good fats’ with an ideal balance of Omega-6 to Omega-3 ALA (that are optimally metabolized with virgin coconut oil), and has 425 mg of Omega-3 ALA (or 26% RDA) MSRP is $4.49 for other varieties. To find a complete list of stores where MELT is available, please visit http://www.meltorganic.com/where-to-buy/store-locator/.
The study results and comments are sourced from MELT Organic MomsMeet Sampling Studies and MomsMeet members http://www.greenmomsmeet.com.
Say Goodbye to Butter, Say Hello to MELT! MELT is a line of luscious, organic butter improvements for butter lovers seeking a healthier alternative that fits their eco-friendly lifestyle.. Available in original, honey, chocolate and probiotic-fortified spread varieties, MELT is made from the Perfect Blend of the healthiest fruit- and plant-based organic oils: virgin coconut, flaxseed, hi-oleic sunflower, palm fruit, and canola. MELT Buttery Sticks is made from a simpler blend of virgin coconut, hi-oleic sunflower and palm fruit oils for optimal baking and cooking at higher temperatures. Each variety is certified organic, kosher and made with non-GMO, eco-social and fair trade ingredients, while also trans-fat free, gluten free, dairy free, nut free and soy free. Only MELT uses Virgin Coconut Oil that is certified Fair for Life Fair Trade and Rainforest Alliance and Fair Trade USA certified Palm Fruit Oil. The entire MELT line is the first in North America to be Non-GMO Project Verified. The MELT line is also the first to be sold in innovative square packages for easy storage and sustainability. It’s Hip to Be Square! For more information and recipes, visit http://www.MELTorganic.com, http://www.facebook.com/MELTbutteryspread or http://www.twitter.com/MELTspread.
About Prosperity Organic Foods, Inc.
Based in Boise, Idaho, Prosperity Organic Foods, Inc., the parent company of MELT, provides great tasting products of superior quality through the innovative use of healthy fats and oils that allow consumers to eat better, feel better and live better. Prosperity Organic Foods is a certified B Corporation. MELT Rich & Creamy organic buttery spread, which launched in 2011, is the company’s debut product. MELT, At Last, Good Fat!, Say Goodbye to Butter! and Butter 2.0 are registered trademarks of Prosperity Organic Foods, Inc. All rights reserved.
Ganeden is at the forefront of probiotic research and product development with an extensive library of published studies and more than 100 patents for probiotic technologies in the food, beverage, animal health, sports nutrition and personal care ingredients markets. Ganeden is best known for GanedenBC30 (Bacillus coagulans GBI-30, 6086), its patented, FDA GRAS, non-GMO, highly stable probiotic ingredient. For more information about Ganeden and licensing opportunities visit www.GanedenProbiotics.com
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