Developing an app, despite having robust technology, can pose challenges in its growth.

SAN FRANCISCO, CA, June 26, 2023 /24-7PressRelease/ — Expanding one’s follower base across various social media platforms presents a challenge for everyone. Traditionally, verbally sharing your social media handle has been the primary method of connecting with others. The individuals you meet in person, such as at the gym, a club, or a restaurant, are more likely to show interest in following you on social media. For most individuals, the most popular apps present a significant hurdle in expanding their reach to a broader audience due to restrictive algorithms that favor those that already possess a large following. Recognizing these limitations, Colin Phillips developed iYiYi, an innovative app.

iYiYi serves as a digital name tag, instantly sharing your social media information with people in proximity (within 150 feet) of your current location. Once someone nearby shares their location, their profile appears on the app, allowing you to view it and follow their social media accounts if you find them intriguing. This application aims to foster social media growth for creators, stimulate local business expansion and customer acquisition, facilitate social connections, and potentially lead to meaningful relationships. The app works with Facebook, Instagram, Snapchat, LinkedIn, WhatsApp, SoundCloud, Spotify, TikTok, YouTube, and others.

Currently, the app is available for download in major app stores. Free accounts are available, and Phillips has also established a revenue model, with seller and creator accounts charged a nominal fee for enhanced access to information and the ability to showcase their content on a promotional tab. Additional revenue will come from the marketplace called “The Bodega” that will offer free, same-day delivery for in-app purchases. Local drivers will deliver the items which will provide local businesses with additional customers. The app is designed for individuals over 18, allowing ample freedom for self-expression. Its unique “nametag close proximity” platform sets it apart as an innovative concept.

Phillips and his team are actively expanding their workforce and seeking additional funding to further improve the app and execute effective promotional strategies. The additional funding will also support user acquisition through influencer shoutouts, advertisements, podcast mentions, and ongoing design advancements. As a resident of Las Vegas, the party capital, Phillips understands the needs and desires of the social app user. As the app evolves, businesses will have the opportunity to send special offers to users when they are on their premises, leveraging the app’s capabilities. For example, exclusive deals like two-for-one drinks or specific discounts can significantly attract customers who are signed in at a particular location.

For more Information on iYiYi:
Colin Phillips:

FutureCommPR group focuses on branding for small businesses and startups. Jim Burkhart is the Senior Director of Operations and Robert McKay is Executive Director.

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